Curating people, places & things.

I believe human creativity is our most valuable resource, and my ambition is for creative work to be ethically and reasonably valued, invested in, and positioned as essential cultural infrastructure.

That is why I continue to work with founders, teams and talent to shape and run creative & cultural projects designed to influence.

Turning vision and complexity into meaning and form. Often when new ideas, projects and products are taking shape to deliver long-term cultural and commercial value.

At the heart of my practice is culture; the way we live and make meaning through what we create, share, value, and build. I focus on the ideas and projects that centre the importance of creativity, beauty and craft placed in community.

My work is grounded in perception, intuition and systems-thinking. The ability to sense patterns, relationships and potential early and transform this into new forms and new worlds.